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Apple: iPhone 7 – Design

September 7, 2016
1,123 Views

To design iPhone 7, Apple reexamined and refined every element. Achieving its beautiful, high-gloss black finish even required a new process.

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Apple is the world’s largest information technology company by revenue, the world’s largest technology company by total assets,[7] and the world’s second-largest mobile phone manufacturer.[8] In November 2014, in addition to being the largest publicly traded corporation in the world by market capitalization, Apple became the first U.S. company to be valued at over US$700 billion.[9] The company employs 115,000 permanent full-time employees as of July 2015[4] and maintains 478 retail stores in seventeen countries as of March 2016.[1] It operates the online Apple Store and iTunes Store, the latter of which is the world’s largest music retailer. There are over one billion actively used Apple products worldwide as of March 2016.[10]

The iPhone 7 and iPhone 7 Plus are upcoming smartphones that are designed by Apple Inc. They were announced on September 7, 2016, at the Bill Graham Civic Auditorium in San Francisco by Apple CEO Tim Cook. The iPhone 7 and iPhone 7 Plus are the flagship iPhones, succeeding theiPhone 6S and iPhone 6S Plus. They are scheduled to be released on September 16, 2016, with pre-orders beginning on September 9, 2016.[3]

The iPhone 7 features a new quad-core system-on-chip with improved system and graphics performance; an updated display screen; water resistance; stereo speakers; upgraded cameras, and a new dual-camera system on the 7 Plus model.[3] The 3.5 mm headphone jack was removed, but Apple included an adapter, along with earphones that connect to the Lightning port as an alternative.

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