Soulr: Virgil Abloh: How Kanye’s Apprentice Stole His Dream Job

July 14, 2021

Virgil Abloh is one of the most recognizable names in fashion today. His story is legend by now: he worked with Kanye, started Off-White, and ascended to Louis Vuitton. So how did he get here?

How did he create a personal brand so valuable that the world’s number one luxury house was willing to bet their future on his direction? How did Virgil steal Kanye’s dream job?



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