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The Verge: Why Spotify bought Joe Rogan’s podcast

May 25, 2020
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Spotify announced this week that Joe Rogan’s enormously successful show, The Joe Rogan Experience, will become a Spotify-exclusive. Combined with a blockbuster spree of other podcast acquisitions over the last year and a half, the company is now set up to become the biggest name in podcasting — and maybe audio overall.

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