Dieter Rams’ 10 Principles of Good Design

February 10, 2019

Dieter Rams’ 10 Principles of Good Design

A scene from “Rams”, Gary Hustwit’s new documentary about legendary designer Dieter Rams, with original music by Brian Eno. Motion graphics by Trollback & Co.

Watch the full film now on Vimeo On Demand: vimeo.com/ondemand/ramsfilm

More info, trailer, or to pre-order the book/disc edition:

Dieter Rams (born 20 May 1932 in WiesbadenHessen) is a German industrial designer and retired academic[1] closely associated with the consumer products company Braun and the functionalist school of industrial design. His unobtrusive approach and belief in “less but better” design generated a timeless quality in his products and have influenced the design of many products, which also secured Rams worldwide recognition and appreciation.



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